Services

We have been providing marketing research services for over 25 years, and we are experienced with a wide variety of methodologies and fields. If you are interested in conducting marketing research of any sort, contact us to set up a free, no-strings-attached consultation. Even if we can’t handle the job, we can advise you on what you might need to get the research done right.

Some of our specialties include:

Focus Groups: We have conducted hundreds of focus groups for clients all over the world in just about every industry there is. We can help you decide if focus groups are the right methodology for your informational needs, and we can help you ensure that your focus groups are conducted correctly so that you won’t have to worry about the quality of the information you collect. (More about focus group research)

Survey research: Whether you are looking to conduct surveys online or on paper, we have a wide variety of expertise with survey research and can help advise you on the best ways to conduct your survey. (More about survey research)

Physician Interviews: We speak the language of healthcare organizations, and we specialize in getting those tough one-on-one interviews with physicians. If you’re looking to conduct research with physicians, save yourself the headache of trying to handle it yourself and talk to us. Often, these studies are small enough in scale that they’re cost-effective, and our trained professional interviewers will dig deep for great data that you can use! (More about physician research)

B2B Interviews: We are experts at reaching busy executives, middle managers and other professionals, and our trained professional interviewers know how to probe to get those deep, meaningful responses that can help you to improve your channel partner relationships. (More about B2B research)

Healthcare: Whether you’re hoping to conduct research within your own organization or with consumers, we have a wide array of experience with healthcare research and know how to ensure that you get the information that you need. What’s more, we know which methodologies work best for which types of healthcare research, and we can advise you on how to make the most of your research project! (More about healthcare research)

Satisfaction: Satisfaction is about so much more than just asking respondents to rate something on a scale, and we can help you understand not only where satisfaction levels currently sit, but what is driving satisfaction… and what you can do to improve those numbers for the future. We are extremely experienced at conducting satisfaction research with consumers, but we can also help you conduct satisfaction research with channel partners or with your own employees – and often, this is such a treasure trove of information that it’s well worth the investment! (More about satisfaction research)

Of course, that’s not all we do at the Research & Planning Group. If you’d like to view a complete catalog of our services, we have one available! You can read the online version here, or you can download a printable PDF version here.