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OPO EVENTS: Announcing the Best Practices Summit Zoom Session for Donor Family Services and Aftercare on June 18, 2020!

Posted on May 27, 2020 by Sean Jordan
COVID-19 has had some very dramatic effects on us all this year, and we’ve been hearing from our friends in the OPO industry all...
OPO Events, Organ Procurement Organizations

MRx Meets AI – Learn How to Use ChatGPT Plugins for Marketing Research!

Posted on August 11, 2023 by Sean Jordan
I’ve been speaking to many research professionals recently who are interested in checking out generative AI tools like ChatGPT, Stable Diffusion and Midjourney, but...
Generative AI, Tips and Tricks ai, chatgpt, generative ai, how-to

MRx Meets AI – Quick Tips – How to write a quick survey or focus group screening using ChatGPT (in under five minutes!)

Posted on August 9, 2023 by Sean Jordan
I’ve been speaking to many research professionals recently who are interested in checking out generative AI tools like ChatGPT, Stable Diffusion and Midjourney, but...
Generative AI, Quick AI Tips, Tips and Tricks

MRx Meets AI – Quick Tips – How to explain a complex topic in simple language anyone can understand using ChatGPT (in under four minutes!)

Posted on August 3, 2023 by Sean Jordan
I’ve been speaking to many research professionals recently who are interested in checking out generative AI tools like ChatGPT, Stable Diffusion and Midjourney, but...
Generative AI, Quick AI Tips, Tips and Tricks

MRx Meets AI – Quick Tips – How to turn a long, technical email into a short one using ChatGPT (in under three minutes!)

Posted on August 2, 2023 by Sean Jordan
I’ve been speaking to many research professionals recently who are interested in checking out generative AI tools like ChatGPT, Stable Diffusion and Midjourney, but...
Generative AI, Quick AI Tips, Tips and Tricks

MRx Meets AI – Learn How to Use ChatGPT for Marketing Research!

Posted on July 29, 2023 by Sean Jordan
I’ve been speaking to many research professionals recently who are interested in checking out generative AI tools like ChatGPT, Stable Diffusion and Midjourney, but...
Generative AI, Tips and Tricks

MRx Meets AI – A New Video Series About Generative AI!

Posted on July 18, 2023 by Sean Jordan
I’ve been speaking to many research professionals recently who are interested in checking out generative AI tools like ChatGPT, Stable Diffusion and Midjourney, but...
Generative AI, Tips and Tricks ai, bing chat, chatgpt

An Interview with Joe Ferreira, CEO of Nevada Donor Network

Posted on January 21, 2021 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Joe Ferreira, the CEO of Nevada Donor Network, an...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, organ procurement

An Interview with Jeff Orlowski, CEO of LifeShare of Oklahoma

Posted on January 15, 2021 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Jeff Orlowski, the CEO of LifeShare of Oklahoma, an...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, opo

An Interview with Dorrie Dils, CEO of Gift of Life Michigan

Posted on December 16, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Dorrie Dils, the CEO of Gift of Life Michigan,...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, opo

An Interview with Jan Finn, CEO of Midwest Transplant Network

Posted on December 9, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Jan Finn, the CEO of Midwest Transplant Network, an...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, opo

An Interview with Patti Niles, CEO of Southwest Transplant Alliance

Posted on December 3, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Patti Niles, the CEO of Southwest Transplant Alliance, an...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, opo

An Interview with Susan Gunderson, CEO of LifeSource

Posted on November 19, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Susan Gunderson, the CEO of LifeSource, an organ procurement...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, opo

An Interview with Chris Meeks, CEO of Legacy of Hope

Posted on October 23, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Chris Meeks, the CEO of Legacy of Hope, an...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview, opo

An Interview with Matt Wadsworth, CEO of Life Connection of Ohio

Posted on October 8, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Matt Wadsworth, the new CEO of Life Connection of...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview

An Interview with Kent Holloway, CEO of Lifeline of Ohio

Posted on September 24, 2020 by Sean Jordan
Recently as part of our Best Practices Interview Series, we had the privilege of interviewing Kent Holloway, the longtime CEO of Lifeline of Ohio,...
Best Practices Interview Series, Organ Procurement Organizations best practices, ceo, interview

Here’s What Happened at Our Best Practices Summit for Donor Family Services and Aftercare

Posted on June 19, 2020 by Sean Jordan
Did you get a chance to attend our Best Practices Summit via Zoom on June 18, 2020? If not, you missed a great time...
OPO Events, Organ Procurement Organizations aftercare, best practices, COVID-19, donor family, engagement, family services, healthcare, opo, organ procurement

Can Being a Bad Listener Make You Feel Lonelier?

Posted on June 8, 2020 by Sean Jordan
While most people believe that they are good listeners – a 2015 Accenture study suggests 96% of people agree with this sentiment! – I...
Insights and Ideas, Interesting interviewing, listening, research skills

How OPOs Can Improve Experience Management With Doctors and Nurses

Posted on June 5, 2020 by Sean Jordan
Last year, we got a group of Organ Procurement Industry professionals who work in Hospital Development and Hospital Services together to hold a Best...
Organ Procurement Organizations

What Does Marketing Research Actually Cost (and How Do I Determine its ROI)?

Posted on June 4, 2020 by Sean Jordan
Marketing research is expensive, and with good reason – the process of collecting, analyzing and reporting data requires skilled professionals who know how to...
Insights and Ideas, Questions About Marketing Research

QUALTRICS TOOLCHEST: Using Loop and Merge to Simplify and Shorten Your Survey and Speed Up Analysis

Posted on June 3, 2020 by Sean Jordan
One reason I’ve been a proponent of Qualtrics for many years now (I started using the platform during grad school in 2008) is because...
Qualtrics Toolchest, Tips and Tricks design, loop, merge, qualtrics, survey

Does a Survey Really Need to Collect Demographic Data?

Posted on June 2, 2020 by Sean Jordan
It’s rare that a day goes by when I don’t receive at least one survey in my email box, and I’m still amazed that...
Insights and Ideas, Questions About Marketing Research marketing research, methods, research, survey

There’s Scientific Evidence That a Little Bit of Knowledge Can Give an Audience a Dangerous Misunderstanding of Your Scientific Claim

Posted on May 29, 2020 by Sean Jordan
I recently came across this great 2017 article on Slate by Tim Requarth called “Scientists, Stop Thinking Explaining Science Will Fix Things” and it...
Insights and Ideas, Interesting marketing research, presentation, research, science

The Hospital Partners Study – National Comparisons for OPOs

Posted on May 28, 2020 by Sean Jordan
The Hospital Partners Study is conducted by the Research & Planning Group on behalf of many OPOs around the United States. This article provides...
National Data, Organ Procurement Organizations

The Transplant Partners Study – National Comparisons for OPOs

Posted on May 28, 2020 by Sean Jordan
The Transplant Partners Study is conducted by the Research & Planning Group on behalf of many OPOs around the United States. This article provides...
National Data, Organ Procurement Organizations

The Donor Family Study – National Comparisons for OPOs

Posted on May 27, 2020 by Sean Jordan
The Donor Family Study is conducted by the Research & Planning Group on behalf of many OPOs around the United States. This article provides...
National Data, Organ Procurement Organizations
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  • MRx Meets AI – Learn How to Use ChatGPT Plugins for Marketing Research!
  • MRx Meets AI – Quick Tips – How to write a quick survey or focus group screening using ChatGPT (in under five minutes!)
  • MRx Meets AI – Quick Tips – How to explain a complex topic in simple language anyone can understand using ChatGPT (in under four minutes!)
  • MRx Meets AI – Quick Tips – How to turn a long, technical email into a short one using ChatGPT (in under three minutes!)
  • MRx Meets AI – Learn How to Use ChatGPT for Marketing Research!
  • Home
  • About Us
  • Our Specialties and Services
    • Online Surveys and Qualtrics
    • Online In-Depth Interviews (IDIs)
    • Telephone In-Depth Interviews (IDIs)
    • Online Focus Groups
    • Telephone Consumer Studies
    • Traditional Focus Groups
  • Latest Posts
    • Insights and Ideas
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  • Contact Us
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